I bring a mix of artistry, intuition, and strategy into everything I do. I care deeply about honest expression, meaningful connection, and building a life that actually feels like you. I'm endlessly curious, and committed to guiding people through the thresholds of who they’ve been into who they’re becoming.
ONCE UPON A TIME
I didn’t know any other way, and never wanted to rock a boat.
I was curious and driven, always asking questions, but I wasn’t yet asking the right ones. Especially the ones about what path felt truly aligned for me. Those felt off limits, too risky to explore. The path I was on? It felt more like a checklist—just one possible way forward, but a bit predetermined, as if I was following someone else’s script.
I worked incredibly hard to fit in, pushing myself to be great at whatever I did. I thrived on validation, constantly being told I was mature beyond my years, passionate about my work product, and a high-potential achiever. I took pride in being everywhere, doing everything, and excelling. But deep down, my body was starting to feel off, like it was trying to tell me something I wasn't ready to hear. I ignored it—after all, there was never any extra time left for me.
—but not in the healthy, passionate, "I love what I do" way. Looking back, it became more of a crutch - something I leaned on because I was really good at it & it was easier than facing what I was avoiding. One night, I remember thinking, "I can't stop now or I'll actually have to confront all of this".
I kept piling on more—projects, responsibilities, tasks, relationships, travel—anything to stay busy, thinking that if I just kept moving, something would finally click, and I'd feel satisfied. But nothing did. I was constantly chasing the next thing, yet I still felt numb.
I kept telling myself I was on the right track - my identity was so deeply rooted in this path that I had to make it work. I felt I had no option but to go full steam ahead, even though it was clear I was going nowhere fast.
The harder I pushed, the more disconnected I felt. I was running in circles—busy, but not moving forward in any meaningful way. I was trapped in a cycle of overfunctioning and frozen in place, unable to break free from the routine I'd built for myself.
While I was thriving externally, something deep inside was calling me to listen, grow, and evolve in a more authentic way.
Top: Wandering around Split, Croatia with Remote Year. Left: Meeting Benito the donkey in San Miguel de Allende. Right: Getting hyped about launching this business!
..everything shifted. I finally stopped running. The surprise came when I realized that what I’d been running from was getting to know myself—developing a sense of self with all the likes, dislikes, yeses, and nos. I had to create boundaries around me, to acknowledge that I was separate from the world around me.
The shift was gradual at first—finishing my MBA and reflecting on my career goals—but it wasn’t until the pandemic hit that I was forced to slow down and confront what had been brewing inside me all along.
Around this time, a book called The Artist’s Way, along with purpose coaching, found me at just the right moment. I was ready to sit down, listen, and become the student. With travel no longer an option, I was forced to confront my deeper desires for clarity and meaning. And so began my journey of self-discovery and development.
I began reviewing and processing all of my life’s experiences up to that point. For the first time, I sat in the void—the unknown—without trying to fill it with distractions. It felt like the steam was finally being let out of a pressure cooker. Slowly but surely, I began to see more clearly and notice small shifts, even in the tiniest of moments. My emotions thawed, and I started to become more embodied—more present in my own skin.
MY REALLY OFFICIAL BIO, the TL:DR VERSION
I’m Adriana — a singer-songwriter, creative guide, and brand voice strategist. I help driven, high-performing humans on a mission who’ve hit a transition point reconnect with their voice, clarify their next chapter, and embody the identity of their next season. My work takes you from feeling disconnected or self-censored → to deeply connected and fully in touch with your range of (e)motion so you can be seen, felt, and remembered for the essence of who you are.
As I continued my journey, I began to see that art and travel were never just hobbies — they were environments for transformation. Each offered me a mirror, reflecting parts of myself I hadn’t yet recognized, and each invited me to evolve.
At the intersection of the two, something magical always happened. Travel created the external space for perspective and possibility; art sparked my inner world to awaken and come alive. Together, they showed me what it meant to feel deeply connected — both to myself and to the world around me.
Those experiences gave me more than inspiration; they created the conditions where real change could take place. They showed me that growth is cultivated by the right spaces, practices, and relationships.
Now, I guide others to create those same conditions in their own lives — helping them reconnect with the parts of themselves that have been buried along the way. You'll align your actions with your heart’s desires, designing a life that feels both expansive and grounded.
At the heart of my work is a simple truth: becoming who you’re meant to be requires creating the right environment — both inside yourself & around you — for that version of you to fully emerge. That’s what I help you build: the conditions where your next chapter can come alive.
NOW FOR THE IMPORTANT STUFF
I live for a great morning beverage. Seriously, I have like 3 near me at all times. 🍵
Getting my Spotify Wrapped playlist every year feels like waking up on Christmas morning.✨ 🎄
When traveling internationally, you can find me trying McDonald's 🍟 special menu items #iykyk
I am determined to win a prize in the Starbucks for Life game. 😜
Your at-a-glance guide to where I stand on all the truly important things.
Boursin Cheese
Sara Blakely and Jesse Itzler
Ordering takeout just because 😏
Food stylist. I love the detail that goes into this art form.
Hands-down, Morocco. Gimme all of those design aesthetics!
Pique Sun Goddess Matcha
Portable Handheld Frother
Xocolatl Small Batch Chocolate's Drinking Chocolate in ATL
Mountains
Nobody Wants This